GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Best Buy and Lowe's from January 1 to August 31, 2026, Dyson maintains a premium average product price of $418.53. Channel concentration is striking: Amazon accounts for roughly 90% of year-to-date revenue, with Best Buy at 7% and Lowe's at just 2.5%. Momentum softened over the June–August window, where revenue fell 22.6% overall and dropped 20.6% in the most recent month alone. Pricing followed the same downward path, with the average selling price easing 9.5% across the period to $383.14, a 5.7% month-over-month decline. That combination of falling revenue and softer realized prices suggests promotional pressure rather than pure demand shift, making Amazon performance the decisive variable for the brand's near-term trajectory.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 23% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Dyson on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Dyson.
BY REVENUE
Dyson sells 91% online and 9% offline. Online runs through 2 channels; offline through 2.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 499K ratings on 3 channels, Dyson averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 499K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$607.55
Price
$1.88M
Revenue
$749.99
Price
$763K
Revenue
$419.39
Price
$583K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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