Fluke

Fluke Market Overview

According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Amazon, Newegg, homedepot.com and lowes.com, Fluke — a brand held by Fortive Corporation (NYSE: FTV) — posted revenue growth of 20.5% over the tracked period, including a 3.3% month-over-month gain in the most recent month. That expansion came alongside softening pricing, with the average selling price slipping 7.5% to $166.77 against a period average of $176.69. Channel concentration is striking: Amazon alone accounts for 85.1% of year-to-date revenue, leaving Newegg at 7.0%, homedepot.com at 5.5% and lowes.com at just 2.4%. Price positioning varies sharply by channel, with Amazon's best sellers clustering between roughly $120 and $900 while Newegg's top items reach $3,000–$3,400. The combination of rising revenue and falling average price suggests volume-led growth and a mix shift toward more accessible price points.