GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through August 31, 2026 across Amazon and Best Buy, HiBoy's revenue grew 12.0% over the tracked period. Momentum accelerated late in the window, with the most recent month posting a 10.5% revenue gain versus the prior month. Distribution remains heavily concentrated, as Amazon accounts for 90.9% of year-to-date revenue while Best Buy contributes the remaining 9.1%. Pricing has held relatively steady, with an average product price of $275.87 year-to-date and a slight 1.2% decline overall. That said, the latest month's average price of $282.33 marked a 5.1% month-over-month increase, suggesting a shift toward higher-priced items in the mix.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for HiBoy on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for HiBoy.
BY REVENUE
HiBoy sells 91% online and 9% offline. Online runs through 1 channel; offline through 1. Online share has moved from 0% in Apr to 93% in Aug.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 86K ratings on 2 channels, HiBoy averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 86K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$399.75
Price
$1.2M
Revenue
$483.32
Price
$1.06M
Revenue
$349.66
Price
$584K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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