GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked Hoover from January 1 to August 31, 2026 across three retail channels — Amazon, Menards, and Home Depot — where the brand, owned in North America by Techtronic Industries (HKG: 669), carried an average product price of $102.77. Amazon dominates the channel mix at 87.0% of year-to-date revenue, leaving Menards with 9.1% and Home Depot with just 3.1%. Revenue expanded 4.5% over the June–August timeseries window, though momentum faded late, with the most recent month falling 17.0% versus the prior period. Pricing also softened, declining 7.7% across the same stretch to $98.80, an 11.7% month-over-month drop. Taken together, the Grips Intelligence figures point to a brand leaning heavily on a single channel while trading volume against a weakening price position.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 8% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Hoover on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Hoover.
BY REVENUE
Hoover sells 90% online and 10% offline. Online runs through 2 channels; offline through 2. Online share has moved from 51% in Apr to 91% in Aug.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVIEW COUNT
Across 2.45M ratings on 3 channels, Hoover averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 2.45M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$201.52
Price
$7.3M
Revenue
$218.93
Price
$1.45M
Revenue
$117.40
Price
$603K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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