JT Eaton

JT Eaton Market Overview

JT Eaton's in-store performance from January 1 to August 31, 2026, tracked by Grips Intelligence across Ace Hardware, Lowe's, Menards, Amazon, and Home Depot, shows a brand heavily concentrated in a single retail partner. Ace Hardware alone accounts for 51.2% of year-to-date revenue, with Lowe's and Menards tied at 16.6% each, Amazon at 13.4%, and Home Depot trailing at just 2.2%. Revenue rose 8.1% over the June-August window, though the most recent month slipped 3.4% against the prior period. Pricing has moved lower at the same time, with the average selling price falling 14.8% across the quarter to $5.46 and a year-to-date average of $6.34. That combination of growing revenue and softening price points suggests volume, rather than pricing power, is driving the brand's recent gains.