Lockly

Lockly Market Overview

Grips Intelligence in-store data tracking Lockly from January 1 to August 31, 2026 across Amazon, menards.com, lowes.com and homedepot.com shows a brand heavily concentrated on a single retail channel, with Amazon accounting for 68.2% of year-to-date revenue. Menards follows at 17.8% and Lowe's at 10.4%, while homedepot.com contributes just 2.8%, leaving meaningful room for expansion in the home improvement channel. The average product price sits at $272.96, positioning Lockly in the premium tier of its category, though pricing has softened 2.3% over the tracked period, including a 3.3% month-over-month decline to $274.76. Revenue has also trended lower, falling 8.0% month over month and 6.5% overall across the measured window. Lockly, which is not publicly traded, sees its highest-priced listings cluster around the $307-$350 range at Menards and Home Depot, suggesting flagship models carry the brand's premium positioning.