Mist

Mist Market Overview

Grips Intelligence in-store data tracked across Amazon, lowes.com, homedepot.com and Newegg from January 1 to August 31, 2026 shows Mist maintaining an average product price of $24.61 across its four monitored retail channels. Amazon accounts for the majority of the brand's year-to-date revenue at 51.8%, followed by lowes.com at 23.8% and homedepot.com at 18.8%, while Newegg contributes a smaller 5.4% share. Momentum softened over the summer months, with revenue falling 14.1% month-over-month and declining 9.2% across the June-to-August window. Average selling price followed a similar path, easing 4.8% month-over-month to $22.42 and dropping 9.2% over the same period, suggesting price compression rather than pure volume loss. With no verified parent company identifiable for the brand, its concentrated Amazon exposure and simultaneous pricing and revenue declines are the clearest signals for competitors monitoring this space.