Rejuvenate

Rejuvenate Market Overview

According to Grips Intelligence in-store data covering January 1 through August 31, 2026 across Amazon, menards.com, acehardware.com and lowes.com, Rejuvenate — a brand under Spectrum Brands Holdings (NYSE: SPB) — generates the bulk of its tracked revenue from a single retailer, with Amazon accounting for 69.8% of year-to-date sales. The remaining share is split between menards.com at 13.4%, acehardware.com at 11.3% and lowes.com at just 4.7%, leaving the brand heavily concentrated and exposed to shifts in one channel. Average selling price across tracked listings sits at $15.94, easing 1.8% over the measured period and slipping 4.4% month-over-month to $15.90. Revenue momentum has softened in parallel, declining 13.8% versus the prior month and 5.7% across the tracked window. Together, the combination of falling prices and softer revenue suggests promotional pressure rather than volume-driven growth is shaping Rejuvenate's recent performance.