GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, acehardware.com, lowes.com and menards.com from January 1 to August 31, 2026 shows Rid-X generating just over half of its year-to-date revenue on Amazon, at 52.1% share. Ace Hardware follows as the strongest specialty channel at 20.5%, ahead of Lowe's at 17.4% and Menards at 9.6%, giving the brand a relatively balanced hardware and home-improvement footprint behind its marketplace lead. Average product price sits at $16.20, and pricing has firmed over the summer, rising 3.6% across the June–August window despite a 2.1% month-over-month dip to $17.07 in the latest period. Revenue followed a similar pattern, up 5.3% over the three-month timeseries but easing 2.9% against the prior month. At Lowe's, the assortment spans entry to premium tiers, from a 10-oz maintenance powder at $10.19 to a 39.2-oz Pro format at $28.03, indicating room to trade shoppers up within the same channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 1% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Rid-X on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rid-X.
BY REVENUE
Rid-X sells 52% online and 48% offline. Online runs through 2 channels; offline through 3. Online share has moved from 5% in Apr to 55% in Aug.
Online
52%
48%
Offline
Online channels
52%
Offline channels
48%
BY REVIEW COUNT
Across 149K ratings on 4 channels, Rid-X averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 149K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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