GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Best Buy, menards.com and lowes.com from January 1 to August 31, 2026, Hyper — a brand under Targus, a portfolio company of B. Riley Financial (NASDAQ: RILY) — averaged a product price of $20.03. Distribution is heavily concentrated, with Amazon accounting for 48.2% of year-to-date revenue and Best Buy a further 39.1%, leaving menards.com (8.3%) and lowes.com (4.4%) as comparatively minor contributors. Momentum has weakened over the June–August window, with revenue down 22.8% across the period and a 17.0% month-over-month decline in the most recent month. Pricing has softened in parallel, with the average selling price falling 17.6% to $17.18, a 4.8% drop versus the prior month. The combination of falling prices and shrinking revenue suggests promotional pressure rather than volume-driven growth in Hyper's two dominant retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 18% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Hyper on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Hyper.
BY REVENUE
Hyper sells 46% online and 54% offline. Online runs through 1 channel; offline through 3.
Online
46%
54%
Offline
Online channels
46%
Offline channels
54%
BY REVIEW COUNT
Across 1.45M ratings on 4 channels, Hyper averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 1.45M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$19.75
Price
$117K
Revenue
$43.95
Price
$102K
Revenue
$17.43
Price
$59K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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