Kingsford

Kingsford Market Overview

According to Grips Intelligence in-store data tracked across Lowe's, Amazon, Ace Hardware, Menards and Home Depot from January 1 to August 31, 2026, Kingsford — a brand of The Clorox Company (NYSE: CLX) — carried an average product price of $13.21. Revenue distribution is notably balanced across its top three retail channels, with lowes.com leading at a 35.2% share, followed closely by Amazon at 30.4% and acehardware.com at 29.0%. Menards (3.3%) and homedepot.com (2.1%) account for only a marginal slice of the total, leaving the brand heavily dependent on three primary outlets. Momentum softened over the summer window, with revenue falling 19.3% month-over-month and declining 12.3% across the June–August period. Pricing moved in the opposite direction, rising 3.8% in the latest month to $13.46 and ending 1.4% higher overall, suggesting volume rather than price drove the revenue contraction.