GRIPS CUSTOMERS & RESEARCH PARTNERS
MSI, a brand of Taiwan-listed Micro-Star International (TWSE: 2377), posted an average product price of $111.73 across the tracked period, according to in-store data from Grips Intelligence covering January 1 to August 31, 2026. Distribution is heavily concentrated, with homedepot.com accounting for 86.6% of year-to-date revenue, well ahead of Newegg at 7.2% and Amazon at 5.8%. Momentum has been mixed over the June–August timeseries window, as revenue rose 9.3% month over month yet finished 4.9% lower across the period overall. Pricing has also softened, with the average price slipping 8.8% in the latest month to $110.58 and down 2.5% since the start of the window. Taken together, the figures point to a channel mix dependent on a single dominant retailer and a modest deflationary trend in realized prices.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for MSI on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for MSI.
BY REVIEW COUNT
Across 1.59M ratings on 3 channels, MSI averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 1.59M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$2,103.82
Price
$2.91M
Revenue
$2,126.63
Price
$1.52M
Revenue
$1,417.66
Price
$1.09M
Revenue
$1,406.40
Price
$900K
Revenue
$993.51
Price
$681K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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